Telkonet Ad Campaign

Design Challenge: Telecommunications company wanted to develop a series of ads and flyers to help them stand out from the typical trade magazine advertising done by their rivals; client also sought to deliver simple, clear marketing messages to potential clients in the hotel management industry

Solution: I married light, humorous artwork with simple themes to their marketing goals. I went out of my way to avoid visual cliches of cables, globes, and circuits. To stand out from competitors dark, busy ads, I kept their ads uncluttered, using white space and limited color